Working with Creative Distillery again! This time on Repeat Street, a large consignment store in Ridgeland, just north of County Line Rd. They sell both eclectic furniture and clothes.
The want an updated look for their 10th Anniversary! They're about 50% furniture and 50% clothes, just based on floor space that stuff takes up.
Brand Ideas: Retro, Atomic Ranch flavor, Eccentric!
CONCEPT 1:
I wanted something polished and elegant. I made a burst to mimic the clocks, lights and shapes of the mid-century furniture. I created a pattern play and an RS simplified logo.
CONCEPT 2:
Working with the idea of using different objects and variations in letters. I felt that it was important to show that they are more than just clothes and they are a much higher scale than a thrift shop, etc.
CONCEPT 3:
OR
CONCEPT 4:
